A Facebook page is running a campaign called “Challenge for Change” to encourage people to keep their neighbourhoods clean and free of rubbish.
The page, called “We Don’t Deserve This Planet”, says “Let it be trending!” with the hash tag #ChallengeForChange.
“Here is a new #Challenge for all,” it says. “Take a photo of an area that needs cleaning or maintenance. Then take photos after you have done something about it and post it.”
Many people had already joined the challenge by yesterday.