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“23rd Saha Group Fair” held to satisfy every generation

"23rd Saha Group Fair” held to satisfy every generation

The “23rd Saha Group Fair” was launched on Thursday under the concept “Wow Every Gen,” that aims to meet the demands of every generation in one venue.

A press release on Thursday said the event will promote investment, the exclusive sales of Saha Group products from over 1,000 exhibitor booths along with a free delivery service, as well as the sales of signature products from four regions by Department of Internal Trade of Thailand (DIT).

This year, the fair also features mini-concerts from notable artists, special fashion shows, seminars on Marketing in Digital Era and walk-in application for more than 1,500 job vacancies with Saha Group.

Boonsithi Chokwatana Chairman of Saha Group, said that the event is the preeminent event held every year with the objective to promote trade and investment in Saha Group products both domestically and internationally while showing the potential for Saha Group as the leading manufacturer and distributor of the full-range products, services and cultural businesses that cater to the demand of both Thai and international consumers.

The fair is to be held from today (Thursday) until Sunday from 10 am to 10 pm at Hall 98-100, BITEC Bangna under the concept “Wow Every Gen.”

Saha Group products, services, and cultural businesses to be showcased for the participating business visitors seeking to strike trade deals and investment expansion at Hall 100 will feature several interesting product innovations as follow.

Arrow Shirt is innovative apparel manufactured from turning the recycled plastic bottles into refined fiber in place of polyester fibers.

Pan Shoes, Star of Siam Model is the latest groundbreaking product using 3D Printing technology that offers scans and custom-fit shoe adjustment to customers’ feet.

Developed with AI technology, His & Her Smart Shop is a novel technology that can maximize efficiency and enhance customers’ shopping experiences.

This Fair also serves as a special occasion for Saha Group to grandly launch King’s College International School Bangkok, established in partnership with King’s College School Wimbledon, England, as the Company aims to put more effort in its cultural business, the latest addition to its existing products and services.

As the exclusive sales of Saha Group leading products at special prices at Hall 98-99 remains the highlight activity across all ages and genders, this year Fair offers varieties of Saha Group products from over 1,000 exhibitor booths, ranging from clothes, food and beverages, housewares, leatherwear, shoes, cosmetics, sport gears, home appliances and others, along with free home delivery service.

In addition, Saha Group also gives out discount coupons for the participating Thong Fah (Blue Flag) Pracha Rat store operators to purchase special product sets at a discounted price from 4,000 to 2,000 baht.

To make the 23rd Saha Group Fair even more special, Saha Group also brings SMEs of Signature Products from 4 Regions of Thailand with Department of Internal Trade of Thailand, to sell their 40 top-tier product selection across the 4 regions of Thailand.”

The exclusive activities at Hall 100, Room Silk 1-3 and Amber 1-3 comprise diverse activities that offer attractive options for every group of visitors to fulfill each individual interests. The examples are mini-concerts from well-known artists, Mai Charoenpura, Phet Thakrit Tawanpong, and NUVO band, along with the exclusive meet with leading actors and actresses, including Film Thanapat, Tao Settaphong, Baifern Pimchanok, Nune Woranuch, Patt Napapa, Bow Maylada and Sammy Cowell.

Meanwhile, visitors can enjoy Fashion shows from Farmhouse Fashion Happy Pung Pung Project and Fashion show under the concept Thai Ness, Hit the Street Style Runway with your Thainess at Heart from Saha Group Bangkok Young Designer Awards as well as Mix & Match Fashion Show from A’MAZE.

Besides, the event also features Make-up and Personality Workshops with professional make-up artists, Seminars on six practical topics, including Marketing in Digital Era, Professional Management Skills for Thong Fah Pracha Rat store operators, along with Walk-in Job Application for more than 1,500 job vacancies in 100 positions with Saha Group.

All these exclusive activities are open for visitors free of charge.

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