The parent corporation of Facebook has announced a monthly subscription and increased fees for iPhone and Android users. According to the business, it would cost $14.99 on iOS and $11.99 on the web.
On Sunday, Meta, the parent company of Facebook, said that it is launching a brand-new subscription service called “Meta Verified” that will let users of Facebook and Instagram pay to obtain a verified account.
The Meta Verified will reportedly be available for direct purchase in Australia and New Zealand starting later this week, according to the company.
According to the business, it would cost $14.99 on iOS and $11.99 on the web.
Months after Twitter announced the revival of its monthly fee blue verification mark, a new development has occurred. Twitter had previously stated that it would begin charging $8 per month for web users and $11 per month for iPhone users to use its blue verification mark.
In a blog post published on Sunday, Meta announced that it will start testing a new service called Meta Verified. This subscription-based package on Instagram and Facebook includes proactive account protection, access to account support, a verified badge that authenticates accounts with a government ID, and increased visibility and reach.
“We want to introduce Meta Verified to the rest of the world soon. We’re starting with a progressive test in Australia and New Zealand later this week to understand what’s most valuable.
Starting later this week, Meta Verified will be directly available for purchase in Australia and New Zealand on Instagram or Facebook. A monthly subscription costs (USD) $11.99 on the web and (USD) $14.99 on iOS and Android, according to the business.
“In the long run, we want to create a subscription service that benefits creators, companies, and our community as a whole. In order to expand verification access and increase user confidence that the accounts they deal with are genuine, we are expanding the meaning of the verified badge as part of this ambition, it was said.
In order for users to support other creators, the firm also announced that it would provide “special stickers” on Facebook, Instagram, and Facebook reels, as well as 100 free stars each month on Facebook.
Businesses are not currently eligible to qualify for Meta Verified, it was stated.
“At this time, only your genuine name will be supported on your profile by Meta Verified. You cannot modify your username, profile name, date of birth, or profile photo after it has been validated without reapplying for Meta Verified membership and verifications, it stated.
Accounts must be at least 18 years old and meet certain activity standards, such as a history of prior postings, according to the business.
“Followed by a government ID that must match the applicant’s profile name and photo on the Facebook or Instagram account they are seeking for.
It stated that subscriptions would feature proactive account impersonation monitoring.
In November of last year, Meta stated it will cut more than 11,000 jobs, or approximately 13% of its staff, due to a decline in ad income and a macroeconomic slowdown.
Prior to a recovery, the company’s share price dropped by more than 70% in 2022, and in July it disclosed its first-ever sales decline, according to reports