Jurin Laksanawisit, the deputy prime minister and commerce minister of Thailand, presided over the destruction of goods that infringed on intellectual property.
He said that adhering to intellectual property law would increase the potential market for Thai products and services and strengthen business performance in the global trade competition.
The government considers an intellectual property protection system to be important for the country and has improved the system to be more effective, particularly around law enforcement, he said.
To protect intellectual property rights, the government has required the Commerce Ministry to coordinate with related agencies to monitor pirated products in both physical and online markets.
This coordination will proceed under supervision of the Suppression of Intellectual Property Infringement Subcommittee made up of 17 of the related agencies.
According to an Intellectual Property Department report, some 10,620,825 items should be destroyed, valued at Bt550 million if they were sold at the price of the branded item.