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TAT gets techy with its new travel app

The Tourism Authority of Thailand is seeking to help travelers streamline their holidays through a slick-looking, one-stop-shop mobile app. Stylized TAGTHAi, the app gives travelers useful information about the country and its many attractions, as well as the lowdown on the latest products, services and promotions. It also lets you plan your itinerary using its calendar. While the app has its hiccups—hiring an English language proofreader would do the TAT wonders—it’s a step forward for the agency as it tries to better cater to today’s tech-savvy travelers. Learn more at tagthai.com.

BK ASIA

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