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Cruise ship has a tattoo parlour and sex workshops

On the stage in front of me, a couple in their late 20s have been persuaded by a straight-talking American woman brandishing a whip to give a demo of their technique for – ahem – ‘oral pleasure’, using pieces of fruit.

Carnival masks and condoms are distributed to the audience, waiters are delivering colourful cocktails, and despite it being just two o’clock in the afternoon, the overall mood can only be described as slightly delirious.

I’m attending Never Sleep Alone, a high-octane sex and relationship workshop which is just one of many events offered on board the Scarlet Lady, the first ship from Virgin Voyages; as if recently conquering space wasn’t enough, entrepreneur Richard Branson is now trying to disrupt the competitive cruise market – and how.

As the female half of the couple nearly chokes on her banana, the crowd erupts into laughter, and our hostess – ‘Doctor’ Ava Russell, singer, performer, and fictional sexologist – rewards her with a voucher for free champagne.

Saga Cruises, this is not.

I emerge from the show immediately faced with several dilemmas. Do I head to the Redemption spa to sweat out last night’s alcohol? Should I get an anchor on my wrist from the tattoo parlour, Squid Ink (which uses original vegan ink from the World Famous Tattoo Ink company)?

Are any of my shipmates up for a gig, a flutter at the casino, a pub quiz or make-up demo?

Not to mention a drag brunch, afternoon tea or early dinner at one of the 20 bars and restaurants scattered around the ship’s 17 decks..? It’s ruddy exhausting, this cruising business.

Redemption Spa
After all that hedonism, you can relax at the spa
Record-themed bar on the Scarlet Lady
Don’t miss the funky record-themed bar

Branson’s new ocean-bound offering is adults-only, and while it’s not officially aimed at Gen Z and millennials, there’s enough onboard to satisfy their cultural preoccupations – from vegetarian and plant-forward dining, to neon Insta-opps galore.

The bars and restaurants are designed by hip names such as Tom Dixon and Concrete Amsterdam, with staff uniforms by avant-garde fashionista Gareth Pugh.

Scarlet Lady was set to embark on her maiden voyage around the Caribbean early last year, until the pandemic happened. As a result, she won’t be heading to her new port of Miami until October.

Until then, she’s been doing several short UK ‘seacations’ throughout August sailing from Portsmouth along the south coast. I get chatting to two girls from London – Lauren, 27, and Hannah, 29, in the spa, and ask them what they think so far.

Facts about the Scarlet Lady

  • She weighs 110,000 tons, is 277m 909ft highlong and 38m 125ft wide.
  • Her average speed is ten knots.
  • She was built in Genoa by master shipbuilders Fincantieri, for a rumoured cost of £513million.
  • She has 17 decks, a pool, basketball court, running track and gym.
  • The ship can cater for 2,770 passengers, and there are 1,150 crew.
  • There are 1,408 passenger cabins, 78 of which are the luxurious RockStar suites.
  • RockStar suites have their own hot tub, free maxi-bar, a ‘RockStar agent’ who can help with bookings and recommendations, and a selection of vintage Fender and Gibson guitars for late-night jam sessions.
  • Two more ships will join her over the next couple of years: Resilient Lady and Valiant Lady.

‘Cruising is something my grandparents always did,’ says Lauren, ‘so I never considered it before now but I was intrigued by this as it seemed to cater for a lot of my interests.

‘We’re loving it – we did karaoke last night and a spin class this morning. It’s what we’d do at home, except the equipment here is better than at my gym.’

Hannah adds: ‘Our generation is probably never going to be able to afford to buy a property, so we might as well spend our money on nice experiences.’

Throughout the next couple of days, I sign up for a hilarious 80s-style fitness workout led by three of the defiantly un-cheesy onboard entertainers, get my eyebrows waxed at the beauty salon and eat everything from steak to sushi (nearly all food is included).

On the last night, I find myself in the ship’s spacious theatre, howling with laughter at a show by comedy group Mr Thing, who were scouted at the Edinburgh Fringe.

The performance involves an incredibly rude furry purple puppet, lookalikes of Elton John, Judi Dench and Barack Obama, and toe-curling audience participation.

So, have I become a cruise convert after all? Yes – this heady, surreal, adrenaline-pumped experience definitely floats my boat…


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